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Fast Fashion: Friend or Foe?

You just found the perfect floral dress for summer that looks as good on you as it does on the mannequin. Even better than that, it is being sold at a low price. Compliments will be rolling your way, and your bank account will thank you. Seems too good to be true, right?

By: Emma Wolman

Well, it is. While you dominate the streets with your style, the Earth is being bombarded with toxic chemicals and drained of precious resources.

Fast fashion aims to mass produce trendy garments at affordable prices. Some common fast fashion brands are Zara, Forever 21, and H&M. Though people pay little to obtain fast fashion pieces, the environmental cost is irreversibly expensive. For instance, Earth’s precious and limited resource, water, is not only depleted but contaminated as well. Roughly 3,000 liters of water are used to produce just a single shirt, and the toxic dyes and plastic microfibers used ultimately end up in the ocean.

Nevertheless, the danger does not end with producing this type of clothing. Approximately 57% of discarded clothing ends up in the landfill. This landfill is an accumulation of pollutants and poses a health risk to the life surrounding it. Thus, we as the human race must limit our consumption of fast fashion products despite how tempting the prices may be. Though fast fashion is a friend to our pockets, it is most definitely a foe to our home, the Earth.

Photo Credits: Mohammed Anwarul Kabir Choudhury/Alamy

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